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7 Packaging Design Principles That Elevate Brand Value

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Update time : 2025-08-18 17:00:33

Actionable Insights:

 

Color Psychology: Use metallic foils (gold/silver) for premiumperceptionlinked to 23% higher unboxing shares .

 

Structural Innovation: Add functional elements like foldable handles or dust bags (e.g., satin-lined inserts reduce scratches by 40%) .

 

Sustainability: Feature FSC-certified materials (proven to boost B2B client trust by 34% ).

 

Pro Tip: Include a comparison table of textures vs. perceived value:

 

Texture Luxury Perception Cost Increase

Debossing 92% 1520%

UV Coating 78% 1012%

Silk Touch 85% 810%